A friend recently showed me a new social networking site called FriendsWin. So, after did a little looking around on the website, I deduced that FriendsWin wants to eclipse Myspace as the favorite social networking site on the internet.
Now, taking on Myspace is a pretty large order. After all, I have a few Myspace accounts myself, and almost every person I know has one as well. So it would seem that if FriendsWin wants to take over Myspace, it will not have an easy time of it.
It seemed to me that if FriendsWin has any chance at eclipsing Myspace, it will need to offer features that social networking fans really need… and ones that Myspace does not offer. So I spent quite a bit of time on the site to see what it has to offer.
Quite frankly, on the surface, Friendswin looks a lot like Myspace. It has the same format, the same basic features (blogs, favorites, groups, and so on). At first glance, I thought it was just a Myspace knockoff.
But then, I saw several benefits that are unique to the FriendsWin website:
Video Profiles: Hmm. You can not only use a static image as your profile, you can upload a video to use as your profile. Plus, there’s no difficult file conversion or embedding – FriendsWin uses an interface that connects directly your webcam, so all you need to do is create your video, save the changes to your profile, and you’re finished. I uploaded a video profile up in about 5 minutes. As a seasoned affiliate marketer, I have to admit that it's a lot easier than most of my attempts at posting video on the internet – posting video is usually a serious hassle, and sometimes it's nearly more effort than it’s worth.
Video Dating: To be honest, I’ve been married for almost 9 years, so this benefit is not terribly useful for me. But then, I consider all of my friends that use dating sites like eHarmony and Match.com, and it's clear how video dating would be far more preferable to the usual practice of relying on a profile pic to get a sense of what a potential date is like. It’s quite a but more difficult to hide who you are in a video than in a profile pic… so if you don’t like how a member talks, or you’re turned off by his mannerisms, you can determine this before you wind up in an uncomfortable situation.
Video Resumes: As a former supervisor responsible for hiring staff, I can clearly see how this feature will be a benefit for job seekers and employers alike. If you are searching for a job, you can get your personality and professionalism accross in a video resume quite easily. If you are a hiring manager, you can get an idea of what a potential employee is like before you invite him in for a face to face interview.
Video Conferencing: I run a copywriting business, plus I’m a MBA student. Working with clients and other students through email is pretty time consuming. Even chat programs are inadequate, because it can be difficult to clearly communicate ideas, concepts, and project requirements. I haven’t used the video conferencing tool yet, but I look forward to working on a project a project using this tool, so I can see how video conferencing makes the process easier.
With all of these benefits, I’m happy I signed up as a member on FriendsWin. I look forward to seeing how much FriendsWin can benefit my business and my MBA experience. I still imagine that the site’s owners will have to use a lt of careful planning to take over Myspace, but with effective marketing tactics, I think it may well happen.
Monday, March 17, 2008
Could FriendsWin Really Become the Next Myspace?
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